Barbie Bottle
Barbie Bottle
Barbie Bottle
Barbie Bottle

Barbie Bottle



per kid50% Off First Order
Chewable Multivitamin with 15 essential vitamins & minerals to support immunity, growth, & development among kids.
checkmark-icon 30-Day Supply checkmark-icon Refillable Glass Bottle checkmark-icon Sticker Pack to Decorate

Supplement Facts

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Barbie Bottle Barbie Barbie
Delivered Fresh Monthly | Cancel Anytime
  • Growth and development
  • Immune support
  • Focus and concentration
  • Energy and cell growth
  • Bones, teeth, and eyes*
  • Our Essential Ingredients
    • Vitamin A
    • Vitamin C
    • Vitamin D
    • Vitamin E
    • Thiamin (B1)
    • Riboflavin
    • Folate (B9)
    • Vitamin B12
    • Biotin (B7)
    • Pantothenic Acid (B5)
    • Calcium
    • Iodine
    • Zinc
    • Selenium
    • Manganese
    • Vitamin K
  • Arrives fresh with a 30-day supply, refillable glass bottle to decorate, and no-plastic refill pouches sent monthly on a pediatrician-recommended schedule

15+ Essential Vitamins & Minerals

See what we've included and why:

Vitamin A

Vitamin A

  • Found inKale, carrots, squash
  • FormBeta-Carotene & Retinol Palmitate
  • Amount360 mcg
  • BenefitsVitamin A has been shown to support healthy eyes, cells, and immune system.*

Vitamin C

Vitamin C

  • Found inOranges, peppers, strawberries
  • FormCalcium ascorbate & acerola fruit
  • Amount40 mg
  • BenefitsVitamin C has been shown to support the immune system.*
Vitamin D

Vitamin D

  • Found inMushrooms, egg yolks, fish
  • FormVegan Cholecalciferol
  • Amount25 mcg
  • BenefitsVitamin D has been shown to support the immune system and bone development.*

Vitamin E

Vitamin E

  • Found inAvocado, spinach, almonds
  • FormD-Alpha Tocopherol
  • Amount3.5 mcg
  • BenefitsVitamin E has been shown to support eyesight, the heart, and the immune system.*
Thiamin (B1)

Thiamin (B1)

  • Found inSeaweed, grains, legumes
  • FormThiamin mononitrate & organic quinoa sprouts
  • Amount0.5 mg
  • BenefitsVitamin B1 has been shown to support concentration, sleep, and general mood.*


  • Found inSpinach, banana, asparagus
  • FormNatural & organic quinoa sprouts
  • Amount0.6 mcg
  • BenefitsRiboflavin has been shown to support eyesight, energy, and cell growth.*
Folate (B9)

Folate (B9)

  • Found inBroccoli, brussel sprouts, avocado
  • Form5-methyltetrahydrofolic (5-MTHF) & organic quinoa sprouts
  • Amount200 mcg
  • BenefitsVitamin B9 has been shown to support energy and cellular growth.*
Vitamin B12

Vitamin B12

  • Found inEggs, milk (note: we’re vegan and dairy free)
  • FormMethylcobalamin & organic quinoa sprouts
  • Amount2 mcg
  • BenefitsVitamin B12 has been shown to support sleep.*
Biotin (B7)

Biotin (B7)

  • Found inCauliflower, mushrooms, avocado
  • FormNatural & organic quinoa sprouts
  • Amount 5 mcg
  • BenefitsVitamin B7 has been shown to supports cellular growth and healthy skin.*

Pantothenic Acid (B5)

Pantothenic Acid (B5)

  • Found inPlants
  • FormNatural & organic quinoa sprouts
  • Amount2.5 mg
  • BenefitsVitamin B5 has been shown to support energy, sleep, and focus.*


  • Found inBroccoli, collard greens, kale
  • FormCalcium carbonate
  • Amount20 mcg (just a touch)
  • BenefitsCalcium has been shown to support bones and development.*


  • Found inKelp, eggs
  • FormPotassium Iodide
  • Amount50 mcg
  • BenefitsIodine has been shown to support thyroid function.*


  • Found inBeans, meat, poultry
  • FormZincas Citrate
  • Amount3 mg
  • BenefitsZinc has been shown to support the immune system and help with infections, nicks, and cuts.*


  • Found inTuna, mushrooms
  • FormSelenomethionine
  • Amount15 mcg
  • BenefitsSelenium has been shown to support sleep, mood, and inflammation.*


  • Found inTofu, potatoes, chickpeas
  • FormManganese citrate
  • Amount1.5 mcg
  • BenefitsManganese has been shown to provide support for inflammation and metabolism.*
Vitamin K

Vitamin K

  • Found inBroccoli, kale, cabbage
  • FormMenaquinone-7
  • Amount8 mcg
  • BenefitsVitamin K is known to support blood clotting and bone health.*

How do we
stack up?

Typical kids vitamins are sugar-coated gummies stored in plastic bottles. Hiya is different. See how we compare.

Grams of Sugar 0g 5g 3g 2g 2g
Vitamins per Day 1 4 2 2 2
Gummy Free
Reusable Bottle
Kids Only

Kids love Hiya!


Finally found our vitamin

“My son LOVES Hiya. As soon as he started decorating his own bottle, he was hooked, making my life just a bit easier. Thank you for all you're doing!"


My daughter loves Hiya

"Hiya is the first kid's vitamin my daughter asks for every morning by name. She's a picky eater so as a parent I feel great she's getting what she needs."


My kids no longer fuss

"From the adorable bottle to the great taste to their customer service, Hiya understands what it means to be a parent today."


Tastes amazing

"Zero sugar. Zero gummy additives. Zero cavities. Thank you Hiya for creating a healthy vitamin our kids love."

What makes Hiya different?

Here’s why we formulated Hiya as a great-tasting daily chewable, not a sugar-filled gummy.

  • Gummies
  • Hiya
  • CAN





  • UP TO 4-5


  • Up To 5g







  • 15


  • 1 DAILY


  • MADE


  • 0g




    & VEGGIE


“So many vitamins are loaded with excess sugar and junk. Hiya is really clean.”


Made with Honest Ingredients

We take 15 essential vitamins and minerals and a blend of 12 fruits and veggies and turn them into into one daily chewable to help fill in common nutritional gaps.


No Added Sugar

Instead of added sugar, our sweetener blend includes monk fruit extract, a tropical melon 100 times sweeter than sugar, and mannitol, a sweetener also found in strawberries and pumpkins. Children’s vitamins no longer need added sugar to taste great.


Optimized for Freshness

Unlike many vitamins that may sit on a store shelf for months, each month we send a pouch of fresh vitamins to pour into your refillable, child-resistant glass bottle designed for nutrient protection. Easy-to-start, easy-to cancel -- with free shipping and total flexibility -- delivered monthly on a pediatrician-recommended 30-day schedule based on modern nutritional guidelines.

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We Want You to Ask Questions!

Seriously. Our team of vitamin experts and scientists has answers.

If there’s no added sugar, how does your vitamin taste so sweet?


Instead of including added sugar, our vitamins are sweetened with monk fruit extract — a super-fruit that is sweeter and tastier than sugar for a taste kids love. Each vitamin also includes a touch of mannitol — a sweetener found in strawberries and pumpkins and often recommended by dentists.

Wait — how much added sugar is in a typical children’s vitamin?


Up to five grams of added sugar, which at five grams is as much sugar as in an Oreo cookie — typically given by parents to kids every day as a way to be “healthy.”

Why is your vitamin a chewable, not a gummy?


Gummy vitamins are often filled with pork-based additives and hard-to-pronounce ingredients, they can get stuck in your children’s teeth contributing to cavities, they can teach bad health habits by connecting health with candy, and they are often susceptible to heat and melting, which can result in fewer nutrients than expected. For parents concerned about keeping their kids strong and healthy, chewables is the preferred delivery method among many leading experts.

How bad is the sugar epidemic?


According to the numbers, 98% of kids eat too much added sugar, which can lead to lifelong problems with childhood development, mental health, obesity, and more. We are only now beginning to understand the negative effects of daily sugar intake, which is why our vitamins will never contain added sugar.

How healthy is your vitamin?


Our vitamin is made with 15 essential vitamins and minerals and includes a blend of 12 fruits and vegetables — and is sweetened with zero added sugar and zero gummy additives. It’s dynamically formulated by a team of pediatricians and nutritionists to fill in common gaps based on modern nutritional guidelines. It’s also gluten-free, vegan, GMO-free, nut-free, and pretty much everything good you can think of.

Does my child really need a daily vitamin?


The short answer is probably yes. According to the numbers, more than 90% of children don’t reach their recommended levels of fruits and vegetables. Hiya helps fill in common nutritional gaps without being a sugar-coated gummy vitamin, which unfortunately has become the default way for kids to be healthy. As always, when making any decisions about vitamins, we suggest consulting with your pediatrician or dentist for a recommendation and further information about any risks associated with added sugar and gummy additives.

What are your vitamins made with?


They’re made by taking 15 essential vitamins and minerals and a blend of 12 fruits and veggies, then combining them into one super-charged daily vitamin.

So my child only needs to eat one vitamin per day?


Yes. While many gummy brands require up to four gummies per day, hiya is designed for full-body nourishment in just one chewable. Which means less stress for those in charge. For any questions about dosage, please consult your pediatrician.

What happens if I have unused vitamins?


When you get a new delivery of fresh vitamins, for optimal potency, we suggest replacing your old vitamins with your fresh ones. That way you can be sure your child is always putting the freshest nutrients in their growing bodies.

What ages should take your multivitamin?


Our vitamin is designed for boys and girls starting at age 2. Please always consult your pediatrician to make sure a vitamin is right for your child.

Is your multi-vitamin appropriate for both boys and girls?


Yes — experts suggest that boys and girls have similar nutritional needs throughout childhood and until their mid-teens. As always please consult your pediatrician where appropriate.

When should I give my child their vitamin?


We suggest your child takes one vitamin per day with a meal — either breakfast or dinner — though you may take our vitamin with or without food.

Can your multivitamin and probiotic be taken together?


Definitely — our daily multivitamin and our daily probiotic are designed to co-exist with interconnected functions that support each other. So if you’re looking for maximum wellness, we typically suggest a child take both our multivitamin and probiotic.

Where are your vitamins manufactured?


Our vitamins are manufactured in the USA with best-in-class globally sourced ingredients individually selected for optimal absorption. Our manufacturing facility is cGMP-compliant and certified for the highest standards to ensure quality, processing, handling, and labeling.

Are your vitamins 3rd-party tested for accuracy and health?


Yes, our vitamins are manufactured in a best-in-class cGMP compliant facility, then we ensure the quality and safety of our vitamins using a 3rd party lab that tests for trace amounts of heavy metals, allergens, and pathogens. Unfortunately, since third party testing is not an express requirement, many other vitamins can be misleading and might not accurately reflect what’s listed on their label.

How does your subscription work?


As parents ourselves, we know parents have enough to worry about — let alone worrying about their vitamin order. That's why we designed all orders to be easy-to-start, easy-to-cancel as part of our monthly subscription, which includes a free and easy cancellation and ability to control your delivery date. Your first month you receive a 30-day supply of fresh vitamins and a reusable glass bottle meant to be personalized with stickers. Then each month thereafter you receive a recyclable refill pouch to fill up your bottle with fresh vitamins. The monthly experience is based on a pediatrician-recommended delivery schedule and is designed to teach your children healthy habits and care for the environment.

How do I adjust my order?


If you want to adjust anything or cancel your order, you may email us directly at with your request. Alternatively you may do so directly in your account by clicking 'Manage Subscription' from the initial email you should have received upon your first order.

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